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Free Calculator
Price Increase Break-Even Calculator
Most workshop owners hold their prices because they are afraid of losing customers. This calculator shows you the number that fear is hiding: how many customers you could lose after a price rise and still bank exactly the same gross profit. For most workshops it is far more than they expect.
Free Calculator
Price Increase Break-Even Calculator
Work out how many customers you could afford to lose after a price rise and still make exactly the same gross profit.
Your Numbers
%
Enter a price increase between 0.1% and 100%
%
Enter a gross profit margin between 1% and 95%
jobs
Not sure of your gross profit margin? It is your revenue minus the direct cost of parts and technician labour, divided by revenue. Most workshops sit between 45% and 60%.
0%Can lose
Your break-even point
Enter your numbers above.
What changes after the increase
Gross margin
0%
After the rise
Customers to keep
0%
To hold profit flat
Revenue at break-even
0%
Same profit, less turnover
Enter your numbers above.
How the maths moves with the size of the rise
| Price rise | Customers you can lose | New gross margin |
|---|
Based on your current gross profit margin.
What If You Raised Prices By More?
Move the slider to see how the break-even point changes.
Pricing is one of five things that decide whether a workshop is profitable. See where yours stands across profitability, productivity, management, customer experience and work-life balance.
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